The photos we initially took for our band simply were not suitable and will not be used for our digipak and website for several reasons.
Firstly, they did not match the genre, having an indie rock as our genre, we want to encapsulate an image of a abandoned warehouse or something of similar connotation to evoke a sense of lostness to our audience in order to appeal to our target audience who are disengaged alienated youth members of society.
Secondly, they do not sell the artist or band. With the lead singer in mind, we also want to ensure that the band as a whole is well sold in order to reach out and sell our album to the alienated youth. The photos as shown are not even of the entirety of the band and as mentioned before, they do not sell the artist. We are glad we took these photos as we can now improve and take new ones which sells the band and lead singer so we can sell our band to the alienated and disengaged members of society.
Thirdly, the images we had taken are not well framed. With the images being the key focal point of the band, the smallest details can make a fundamental difference. The frame and angle of the images can also connote different things. A low angle shot looking up can give someone authority whilst a high angle looking down can connote weakness. We aim to encapsulate a mid shot of the entire band framed completely even in a more deserted location which will give a higher reach to the alienated youth that we are reaching out to.
These are the factors you must consider and it goes to any band in order to really sell the artist/band and reach out to the intended target audience.
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